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Black Bass

Transforming the identity of an exceptional hotel.

Formerly known as Auberge de Létraz, the hotel located on the shores of Lake Annecy has undergone a complete transformation. The project reimagines the identity of the establishment, giving birth to Black Bass Hotel, a unique destination inspired by the emblematic fish of the lake — the black bass — and offering an immersive experience rooted in nature, design, and contemporary elegance.

Client : Lavorel Hôtels

Location : Sévrier, France

Size : 1 902 m²

Status : Delivered

Date : 2019

Key points

Narrative design.
Comfort.
Aquatic atmosphere and well-being.

Download the project sheet

An exceptional place inspired by the Black Bass

The architecture of Black Bass Hotel is designed to engage in dialogue with its natural surroundings. The 29 rooms, bistronomic restaurant, wellness areas, and expansive terraces are conceived as extensions of the landscape. Clean lines, natural materials, and generous openings create a fluid connection with the outdoors. Shades of blue, curves, and aquatic textures shape a warm and immersive atmosphere, echoing the poetry and movement of the lake. Carefully selected furniture from brands such as Verges, Vincent Sheppard, Muuto, Bolia, and Cane Collection contributes to this poetic staging

The world of Black Bass leaves nothing to chance: a consistent narrative thread is developed around the aquatic theme.

Narrative design: storytelling through space

The project is guided by a narrative design approach, where water becomes the central theme. This storytelling informs all architectural and decorative choices, creating continuity across spaces and experiences. . Black Bass Hotel pays tribute to the mysteries of the lake, its reflections, movements, and depths, offering guests a contemplative and contemporary retreat.

A tribute to the lake’s water, to the imagination of its depths and its movements.

Signage

The interior signage reflects the hotel’s visual identity with elegance and discretion. Built around the logotype and aquatic theme, it primarily uses brass — a noble and malleable material — to create integrated graphic elements. Each room features a personalized illustrative treatment, encouraging guests to connect with their space. Circulation areas are enhanced by custom-designed carpets evoking lake algae, reinforcing the coherence of the overall concept.

Team

Patriarche (Architecture, Interior Architecture, All-Trades Engineering, Cost Management, Narrative Design, Signage, Graphic Design)
Autumn | Patriarche (General Contractor)
Myah | Patriarche (Interior Fit-Out General Contractor)
Partners: Les Gones du Paysage, Insitu, ABAC, Kaéna

Credits

Program

Hotel

Interior

Rehabilitation

Respite home

construction innovante incubateur bromont

Bromont Incubator